This influencer-led supplement brand wanted to revamp their email marketing and change their brand voice while maintaining their core values and brand image. Safe to say, we knocked it out of the park for them.
The Kaizen Blitz helps eCommerce companies predictably scale and grow using its 4-Stage Retention Framework™.
Convert more customers, increase MRR, and drive higher lifetime values – with lifecycle marketing strategies designed to turn your customers into loyal fans.
Our Results
Accomplishments
If we don't increase your retention revenue, you don't pay!
We've helped brands in dozens of industries retain more customers and drive more repeat sales.
Made to hit revenue goals and build customer loyalty while upholding brand value.
Our Process
After working with 60+ brands for the last 4+ years - from mighty startups to 8-figure giants - we realized two things:
1. There's more to retaining your customers than just "email and SMS".
2. Knowing what to focus on and improve isn't as straightforward.
Because of this, brands will often:
The truth is... not all businesses are the same.
This led us to building the 4 Stages of Retention™.
These are the 4 stages of retention we see every eCommerce business roughly goes through – in every industry and vertical.
We'll help you determine which stage your business is in and help you progress to the next level.
Advanced brands never-don't do the basics. We have to lay a solid foundation before we get too technical in the following stages.
Thankfully, this stage results in a serious revenue bump.
Amplifying customer retention by giving customers a reason to come back.
Foster loyalty and get more customers from the ones you already have.
Customer service is the apex of Experience – and all of retention.
Customers who fall in love with your product and brand = predictable growth.
Service Delivery
Our mission is to help your eCommerce brand grow through The 4 Stages of Retention™ using advanced copywriting, data-driven insights, and battle-tested retention strategies that generate revenue and loyalty. These include:
Well-designed emails that captivate your audience with on-brand copywriting that converts.
• Campaign Management
• 50+ Segments to Target
• Foundational + Advanced Flows
• Email Design Template
Generate additional revenue with engaging SMS campaigns your customers will look forward to reading.
• SMS Campaigns
• Targeted SMS Flows
On-brand popups that don't take away from the user experience.
• List Building Popups
• Return/VIP Customer Popups
• List Building Strategies
Outlining how your business can scale is just as important as making it happen. Grow your business with our in-depth reporting and growth plans.
• Monthly Business Reporting
• Customer Journey Maps
• Record-Breaking Product Launches
• Growth Plans
It's simple: Happy customers come back for more. Seeing what your customers think of your brand is the first step to making them brand advocates.
• VIP/Rewards Programs
• Promoting Reviews and Referrals
• Measuring Customer Satisfaction
You're either growing or dying. Consistent growth is seeing what works and what doesn't.
• A/B Split Testing Across All Areas
• Testing Offers & Campaign Ideas
• Results-Focused Website CRO
Testimonials
"Matt is very talented and detail oriented. It’s hard to find people who can quickly grasp a brand’s identity and bring it to life. He is also really easy to get a hold of which is great."
Founder, Pax
"Woah man, you knocked these emails out of the park. They look great."
Co-Founder, UglyBooks
"Matthew, these are great! I finally got a chance to look at the emails. I love the flow, language, and all the personalizations."
Founder + CEO, Under Luna
Email Design Samples
We don't believe in keeping secrets. It's hard enough to grow a business as it is.
That's why we'll give you the next best steps you should take towards success – no strings attached. Walk away with the knowledge you gain from your audit and implement it in your business yourself... or we can offer to help you. Either way, it's a win-win for you.
Support
We don't just do email marketing. We don't just do SMS marketing. Many other "retention" agencies just focus on these two areas, because frankly, that's all they know. But we know your business deserves better.
That's why we provide a core focus on one thing: bringing your customers back to buy more.
This includes:
• Detailed reporting for clear, educated decision making and analysis
• Advanced retention plans, maps, and strategies
• List building tactics that beat paid acquisition
• Measuring customer satisfaction scores and improving customer experience
• Much, much more.
To us, email marketing is performance marketing.
That means you should expect to see a return on your email marketing – after discounts, expenses, and service fees – and we do too. If you don't see an additional retention revenue bump from working with us, we'll continue working with you until you do (that means free emails, flows, optimization, etc.).
We're also selective with the brands we worth with. Before taking on any project, we'll not only perform an audit and review on your Klaviyo/Shopify accounts, but your brand as a whole.
This process allows us to not only make sure your business' needs are aligned with the solutions we provide, but also your values are aligned with ours.
After 3-4 years of working with eCommerce brands, we concluded there are 4 retention stages every online business goes through:
1) Foundations
2) Growth
3) Ascendence
4) Experience
We'll perform an audit on your brand and find out which stage you're in. After that, we'll outline what's the best way for your brand to scale up into the following stages based on tested lifecycle marketing solutions (as seen in the "What We Do" section).
Once you pay the invoice and sign the contract, we’ll get started the same day.
There is a 1 week lead time to perform research, set up flows plans, fix any deliverability issues you may have, and get a design template for your brand.
Once that's finished, we can have campaigns going out a week after you sign with us.
© 2023 The Kaizen Blitz. All rights reserved. All wrongs reversed.
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